Bookies couldn’t bring themselves to believe they had called it totally wrong. England were humiliated in the second game, losing by ten wickets. The same thing happened in the summer series at home. Keep an eye out for jockeys who are sharp enough to nick a few lengths lead at the start of jump races where far too many riders seem quite happy to amble off in their own time while the pace-makers upfront are always ten lengths into the race.
Canvass opinion from representatives of as many generations as possible to discover whether your fancy is appreciated by youngsters as well as middle-aged and elderly prospective voters. England went into the five-match One Day series against New Zealand in early 2008 as overwhelming favorites for the first game, and for the series.
Ruby Walsh is a jockey wise to this tactic while, in Ireland, Darryl Jacob has used it to good effect on horses like The Listener. Always look to oppose publicly tipped horses. If their trainer or jockey is writing in a national newspaper and is forcefully optimistic about his or her charge; the general herd of punters will look no further and steam into them, thus decimating their odds, which are probably already underpriced because they will be high profile contenders.